Biryani bees | $1M (Angel/Family Office Investment)

Founders: Nitin Tiwari, Vaibhav Thomas

HQ: Uttar Pradesh

Sector: Food & Beverage / QSR

What they do

→ Central-kitchen-led biryani and Indian meals brand incubated by Wolfpack Labs

→ Standardises food prep, portioning, and pricing across outlets from one kitchen

→ Positions itself as affordable, everyday dining, not premium

→ Currently runs 3 outlets in Uttar Pradesh, already profitable at ~₹25 Cr ARR

The Funding

→ Raised $1M from Vivek Oberoi Family Office

Why it matters

→ Will fund expansion from 3 to 10 outlets across UP, Madhya Pradesh, and other Tier 2 markets

→ Vivek Oberoi compares its ambition to becoming "the McDonald's of Indian food" for Tier 2/3 cities

→ Bets that India's next consumption wave comes from smaller cities, not metros

→ Central kitchen model keeps outlets lean closer to finishing/dispatch points than full restaurants

Can a regional biryani brand really scale like a national QSR chain?