Prowrrap secures Rs 4 crore seed funding to scale design to distribution procurement

Prowrrap has raised Rs 4 crore in Seed funding led by Calance Software and angel investor Amit Govil.

Founded by Sagar K Saxena and Rishabh Saxena in January 2024, Prowrrap is building a design-to-distribution procurement platform that simplifies supply chain operations for MSMEs and fast-growing enterprises.

The fresh capital will be used to enhance technology for smarter procurement, expand distribution networks across India, and focus on quick commerce, fresh and natural produce (FnV), e-commerce, and MSME segments.

• Currently serves clients in tier-I and select tier-II cities and plans to expand to 25 cities by the next fiscal year.
• India’s packaging market is estimated at USD 101 billion and is expected to grow to USD 170 billion by 2030.